BlogPodium 2013 Press Release – Click to download a printable version


Sarah Richardson Announced as Keynote Speaker for BlogPodium 2013
HGTV star designer is joined by editors and industry experts at Canada’s premiere conference for design and lifestyle bloggers

Toronto, August 2013 – Now in its third run as Canada’s top conference for design and lifestyle bloggers, BlogPodium ( is pleased to announce HGTV star and beloved Canadian designer Sarah Richardson as the featured keynote speaker. With a popular design firm and four hit shows under her belt that are broadcast in 100 countries around the world, Sarah exudes the entrepreneurial spirit to inspire BlogPodium attendees to take their personal brand to the next level.

The conference – which takes place at the Hyatt in Toronto on September 21st, 2013 – is a full-day of panel discussions and 12 sessions that focus on the connection, conversation and collaboration between the blogging community and their relationships with top brands and diverse media outlets. With key sponsors like The Home Depot Canada, Delta Faucet, Para Paints and Loblaw Home Brands, BlogPodium provides bloggers with the opportunity to network with PR and marketing representatives of the design and lifestyle industry’s top brands.

“Blogs often act as the launching pad for many other career opportunities, so we’re thrilled to have such a successful entrepreneur as Sarah Richardson as the keynote speaker for the conference this year,” said Jennifer Flores, co-founder of BlogPodium. “Not only does she know how to grow a business from the ground up, but she also shares our passions for design, DIY, and living a creative life.”

In addition to Sarah’s opening address, the full-day conference includes a keynote panel of high-profile editors from Chatelaine and House & Home, as well as new media experts from Style Me Pretty and Covet Garden, who will take the stage to discuss different types of media and touch upon the challenges and opportunities of how we generate, gather and share content.

Featured sessions:

• From Blog to Business with Stephanie Sterjovski – sharing key points on how to leverage a blog and business simultaneously

• Negotiating Partnerships with Big Brands with Keka DasGupta – discovering what toask for and how to ask for it when a big brand approaches a blogger for a partnership

• The Art of Monetization with Karen Bertelsen – discussion on building a blog audience then making money from selling ad space and creating brand sponsorships

“There are so many directions you can take with your blog and we show bloggers what’s possible and help them find their way,” says Jennifer. “We offer technical knowledge in areas like Photoshop and photography and show you how to attract sponsors and monetize, but we also provide inspiration, encouragement and real success stories drawn from our community of bloggers.”

To purchase tickets for the event on September 21st, visit:


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About BlogPodium
Founded in the fall of 2011 by established bloggers Jennifer Flores and Lindsay Stephenson, BlogPodium was created to fill the void of a conference targeted towards Canadian design and lifestyle bloggers. Over the course of two successful conferences and another being held in Fall 2013, BlogPodium has attracted key sponsors like The Home Depot, Para Paints, HomeSense, West Elm, Indigo and Gluckstein Home, as well as a variety of media outlets and industry experts. Today, Jennifer continues to helm BlogPodium, working with bloggers and inspiring them to leverage their personal brands through connection, conversation and collaboration.

Media Contact:
Lauren McPhillips
Bespoke PR
[email protected]